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Using social marketing for public em...

Meyer-Emerick, Nancy.,

Using social marketing for public emergency preparednesssocial change for community resilience /

Record Type:	Language materials, printed : Monograph/item
Title/Author:	Using social marketing for public emergency preparedness/ Nancy Meyer-Emerick.
Reminder of title:	social change for community resilience /
Author:	Meyer-Emerick, Nancy.,
Published:	New York :Routledge, : 2016.,
Description:	1 online resource (vii, 117 p.)
Subject:	Social marketing. -
Online resource:	https://www.taylorfrancis.com/books/9781317420507
ISBN:	9781317420507 (e-book)

Using social marketing for public emergency preparednesssocial change for community resilience /
Meyer-Emerick, Nancy.,

Using social marketing for public emergency preparednesssocial change for community resilience /[electronic resource] :Nancy Meyer-Emerick. - New York :Routledge,2016. - 1 online resource (vii, 117 p.)

Includes bibliographical references and index.

1. The role of preparedness in building a resilient nation -- 2. The challenge : moving from complacency to readiness --3. Identification of priority groups -- 4. Developing a detailed social marketing plan -- 5. Working with your local community -- 6. Alternatives to traditional resources -- 7. Education, social marketing, and the law.

ISBN: 9781317420507 (e-book)Subjects--Topical Terms:

383003
Social marketing.

LC Class. No.: HV551.2 / .M487 2016

Dewey Class. No.: 363.347 / M612

Using social marketing for public emergency preparednesssocial change for community resilience /
LDR:01330cam a2200289 a 4500 001 314775
003 FlBoTFG
005 19991031152634.0
006 m o d
007 cr
008 181108s2016 nyua ob 001 0 eng d
020 $a 9781317420507 (e-book)
020 $a 9781315688220 (e-book : PDF)
020 $a 9781317420484 (e-book: Mobi)
020 $a 9781317420491 (e-book: ePub)
020 $a 9780765645777 (hardback)
020 $a 9780765645784 (paperback)
035 $a (OCoLC)958106968
035 $a 1071025564
040 $a FlBoTFG $c FlBoTFG
050 4 $a HV551.2 $b .M487 2016
082 0 4 $a 363.347 $b M612
100 1 $a Meyer-Emerick, Nancy., $e author. $3 434311
245 1 0 $a Using social marketing for public emergency preparedness $h [electronic resource] : $b social change for community resilience / $c Nancy Meyer-Emerick.
260 $a New York : $b Routledge, $c 2016.
300 $a 1 online resource (vii, 117 p.)
504 $a Includes bibliographical references and index.
505 0 $a 1. The role of preparedness in building a resilient nation -- 2. The challenge : moving from complacency to readiness --3. Identification of priority groups -- 4. Developing a detailed social marketing plan -- 5. Working with your local community -- 6. Alternatives to traditional resources -- 7. Education, social marketing, and the law.
650 0 $a Social marketing. $3 383003
650 0 $2 96060 $a Social change. $3 216698
650 0 $2 96060 $a Emergency management. $3 246112
856 4 0 $u https://www.taylorfrancis.com/books/9781317420507

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